Tata Motors’ premium hatchback car Altroz Dream11 will be the official partner for the Indian Premier League (IPL) 2020. This is the third consecutive year partnership of Tata Motors with the Board of Control for Cricket in India (BCCI). Earlier, Tata Nexon and Harrier have been official partners of IPL tournaments in the years 2018 and 2019. IPL 2020 will start from 19th September. It will be played for 50 days at 3 venues located in UAE, Dubai, Abu Dhabi and Sharjah.
As the official partner, Tata Motors will showcase the Altroz throughout the tournament at all three venues for IPL matches in the UAE. The player with the best strike rate in a match will get the Altroz Super Striker Trophy and a reward of Rs 1 lakh. At the same time, the batsman with the highest strike rate in the tournament will take the Altrose car home.
Fans can also become super strikers
Tata Motors has also brought a special offer for the fans during the IPL. This year fans can also become Altroz Super Strikers through the Altroz Super Striker mobile game. Anyone can participate in this mobile game for free. Here the fans will have to show their batting skills. They can also challenge their friends and family members while playing their games. Daily winners of Altroz Super Striker mobile game will get vouchers worth Rs.5000. At the same time, the season winner will get the Altroz Super Striker trophy and vouchers worth Rs 1 lakh. This mobile game will be available to everyone from September 19.
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IPL is no less than a festival for cricket lovers
Speaking on the partnership, Vivek Shreevats, Marketing Head, Passenger Vehicle Business Unit, Tata Motors said, “The festive season has been a good one for us and IPL is no less than a festival for cricket lovers across the country. We are happy to partner with IPL for the third year in a row and this time we bring our great car Tata Altroz.”